Nigerian Womenswear Brand Youdiii presents Spring Summer 2017 Collection ‘Tranquil’

Udeme Stephanie Usoro is the Designer behind Abuja based womenswear brand Youdiii. When speaking on her inspiration for the brand’s 2017 Spring Summer collection, she said:




IN AN UPBEAT WORLD WHERE EVERYTHING SEEMS TOO BUSY AND CHAOTIC, THERE’S A NEED FOR A COLLECTION MADE UP OF NEUTRALS AND STRONG BASIC COLOURS SUCH AS BLACK, WHITE AND ASH TO CREATE A SENSE OF SERENITY. THE INSPIRATION FOR THIS COLLECTION AROSE FROM THE NEED TO SHOWCASE THE POISE AND CALMNESS EVERY WOMAN SHOULD EXUDE.

FROM THE STRUCTURED PIECES WHICH ARE PERFECTLY TAILORED TO CASCADE BEAUTIFULLY OVER THE FEMININE FIGURE AND CREATE A SOPHISTICATED SILHOUETTE, TO THE JUXTAPOSITION OF FABRICS AND TEXTURES DEPICTING THE DIFFERENT LAYERS AND STRUGGLES OF A WOMAN WHO AMIDST THE CHAOS, IS ABLE TO HOLD HER HEAD HIGH WITH POISE AND TRANQUILITY.

She also adds;

YOUDIII CATERS TO THE TODAY’S WOMAN THAT IS ON THE MOVE WITH AN APPRECIATION FOR TIMELESS CLASSICS AND THE SOPHISTICATION THAT COMES WITH SIMPLICITY. THIS COLLECTION IS FOR THE STRONG WOMAN WHO LIVES IN HER TRUTH AND IS CONFIDENT ENOUGH TO ACCEPT HER FLAWS AND USE IT AS A WEAPON OF SELF EMPOWERMENT AND FREEDOM.